Corporate
Rollup Solution
Just because your business is in multiple markets doesn't mean your data has to be. Corporate Rollup brings all your media markets (TV, Radio, Print, Internet, and Print) into one simplified dashboard with easy to read graphs and reports.
Features and Benefits:
Easily Rank Market Performance
Powerful reporting tools in allow Corporate
Executives to rank markets, stations and AE’s, individually, grouped or
summed, for any period and with multiple sorting and grouping options.
Enterprise Billing and Activity Summary
Easy access to billing and activity
in summary or detail format is available for multiple periods and with Year
To Year comparisons.
Advertiser Spending In All Markets
View any advertiser spending across all your markets to assess their
composite financial impact on your company.
Agency Spending In All Markets
Define which agencies are bringing you the most business across your enterprise.
Rank and group them in order to ascertain who is driving your business.
Powerful/Flexible Reporting
Efficio offers the most power and flexible reporting solution available
to the media industry. We offer lots of options for sorting, grouping and
combining financials for markets, stations, product categories, budgets
and forecasting so you can easily analyze your entire business without waiting
for reports from your local markets.
Financials Imported From Traffic System
Because Efficio mines financial and aging data from every major traffic
system, you’re data is current each day, accessible and integrated with
the other silos of sales data that drive your business.
Product Category / Industry Analysis
Easy access to summary and detail product
category and industry spending data is an imperative part of running your
business. Efficio let’s you consolidate this information across your enterprise
despite the duplicated naming conventions that may exist at your local markets
and stations.
Consolidation of Duplicate Advertisers
Efficio offers powerful tools that
allow administrators at the corporate level to easily find and consolidate
duplicate named advertisers so reports accurately reflect all the spending
of clients doing business with your stations.
Drill Down To Details In Any Market
Efficio’s Corporate Rollup tool allows
Corporate Executives to log into any market from the “rollup” interface
providing them with “All Access”: to that market. With a single click, Corporate
users can switch to any other market for the same quick and robust access.
